RIM extends PlayBook festive offer by a week

Within days of slashing prices of its PlayBook tablet Pc by almost half, Blackberry-maker RIM has said the device is sold out in retail outlets across the country, which har prompted it to extend the festive offer by a week.

"We are pleased to see the exvitement and overwhelming reponse to our limited festive offer on BlackBerry PlayBook. I belive that the 16GB and 32GB version of the PlayBook is completely sold out in the retail channels", Research In Motion Managing Director India Sunil Dutt said.

Bouyed by the huge response, the company has now decided to extend the offer by a week, he said.

The company sold more that 1200 devices in just four days since the offer was announced on December 28 and distributors - Redington and Ingram - are waiting for new stock to come in.

We have sold over 12,000 PlayBooks across the country within these four days of the offer period, which ended on December 31, 2011," the distributors said.

Fresh stock is coming in to cater to the demand of customers for the extended offer period of one more week, they added.

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PlayBook Prices Reduced

Research In Motion, makers of BlackBerry smartphones, reduced prices of its PlayBook tablet by half for the festival season

The 16GB version of the PlayBook is being sold at Rs.13,490 till December 31^st 2011 down from of Rs.27,490, a spokesperson said. Price of 32GB version has been reduced to Rs.15,990 from Rs.32,990 and 64GB version will cost only Rs.24,490, down from Rs.37,990 says EconomicTimes.

Sales in the tablet segment in India are expected to touch 1 million units over the next 12 months, says Economic Times, which is many times lower than cell phones sales in the country.

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